Daia Powder Detergent Colour Shield is expertly formulated to keep your colored garments looking vibrant and new for longer. Featuring an advanced "Colour Shield" technology, it prevents colors from fading and inhibits color transfer between clothes during the wash cycle. This powerful detergent penetrates deep into fabric fibers to remove tough stains while remaining gentle on the base material, ensuring your favorite outfits maintain their brilliance wash after wash.

In addition to superior color protection, this detergent provides a "Fresh Clean" experience with a long-lasting fragrance that eliminates musty odors, even when drying clothes indoors. The high-performance formula is effective in both cold and warm water, and it is suitable for hand washing as well as top-loading washing machines. Its triple-action benefits—cleaning, protecting colors, and deodorizing—make it a comprehensive laundry solution for busy households seeking professional-level results at home.

This 2.3kg economy pouch is designed for maximum value, providing a substantial supply of detergent that is easy to store and pour. The eco-conscious refill packaging helps reduce overall plastic waste compared to rigid plastic tubs. As a trusted leader in the laundry category, Daia ensures that every scoop of powder delivers excellent solubility and sudsing action, leaving your laundry impeccably clean, smelling wonderfully fresh, and visibly vibrant.